PROFESSIONAL BACKGROUND

Experience

Anita has twenty-six years of Strategic Sales, Commercial & Marketing leadership working with small business owners and corporate clients. Eleven years as the Director, Cinematographer, and content creator of AnitaOngMedia specialising in underwater 6k cinema quality footage for tourism operators and film producers. A Technical Scuba Diver trained in CCR (Closed Circuit Rebreathers) and decompression diving.

An expert at personal branding (ranked in the top 1% by Linkedin Sales Navigator in her field), and by building brands for companies and organisations. Anita has a unique value proposition from years of experience building market-leading sales pipeline processes which have resulted in over 80% conversion win rates.

Anita has consulted and worked with small business owners in Finance, Sales, and Marketing fields for over thirteen years and understands both commercial and strategic objectives required to succeed long-term.

Qualifications

Bachelor of Arts – Design Studies – Otago University
Bachelor of Commerce – Management & Marketing – Otago University
Diploma – Professional Photography – Photography Institute
Diploma – Social Media Marketing – Australian Institute of Management
Certificates – Generative Ai (Artificial Intelligence) – IBM
CASA Drone Operator Accreditation

Skills

Photography
Videography
Photo and Video Editing
Social Media Management
Brand Management
Strategic Sales Leadership
Business and Finance Consulting
Reporting and Analytics

Systems

Davinci Resolve
Quik Pro
CapCut
Canva Pro 
Vimeo Pro
QNAP NAS 96TB of storage available.
Adobe Creative Suite (Lightroom, Photoshop, Premiere Pro and more)
File sharing: Dropbox, We Transfer, Google Drive or similar.

Equipment

DJI Mavic Zoom Drone – aerial photo and videography.
Canon RP Mirrorless with lenses: 50mm, 70mm-200mm, 100-400mm, 34-105mm, 35mm, 100mm.
RED Dragon Epic and RED Scarlet-X with DeepX titanium underwater housing and Keldan lights – underwater.
Samsung galaxy S23 with external microphones and face lighting.
Go Pro Hero 13 and Go Pro Hero 6.
6.5m RHIB and trailer.
Underwater Scuba Diving Equipment – PLB, BCDs, 12l steel tanks, compressor, regulators, shearwater dive computers, lifejackets.
Vehicles – Hilux 4WD, Jimny 4WD, Hiace Van.
Bauer K14 Compressor with continuous flow mixer.
Poseidon MKVI CCR (Closed Circuit Rebreathers)